Case Study — TikTok Ads Growth
How Crushed Tonic scaled TikTok Ads to 6.45x ROAS
A creative-led TikTok growth system combining native content, structured testing, Spark Ads, and performance media buying.
UGC + Spark Ads
Creative Testing
Performance Media Buying
The receipts
6.45x
ROAS
$947,972
Revenue generated
62,731
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TikTok Ads Manager snapshot
The Challenge
- Weak paid media structure
- Limited native creative consistency
- Inconsistent CAC and scaling signals
- Insufficient creative testing system
The Strategy
- Structured TikTok growth system
- UGC + Spark Ads combination
- Creator-style proof and testimonials
- Hook testing and modular variations
- Retargeting and audience structure
- Performance-led media buying
The creative behind the numbers
Real ads tested in the account.
Growth did not come from viral luck.
It came from a repeatable system: stronger hooks, clearer proof, faster creative iteration, and paid media decisions built around what the audience actually responded to.
Ready to build a stronger TikTok acquisition system?
Let's look at your audience, creative, and paid media together.